Bluegrass Vascular Appoints Dan Beney as Vice President of Sales

August 2, 2022—Bluegrass Vascular Technologies announced Dan Beney has joined the company’s executive team as Vice President of Sales to lead the expansion of the company’s efforts to drive the utilization of the Surfacer Inside-Out access catheter system to facilitate central venous access for patients with venous obstructions.

Gabriele Niederauer, PhD, CEO and President of Bluegrass Vascular, stated in the press release, “Dan is a results-driven leader in the medical device industry who brings extensive experience scaling teams and driving the adoption of innovative technologies. His sales leadership, professional relationships with key thought leaders, and his strong background in building top-performing sales teams will help to accelerate the company’s growth."

Mr. Beney added, “It’s exciting to join a team with such innovative, life-saving technology. Bluegrass Vascular’s commitment to improving the patient outcomes and the work the company has done to date to develop and establish the Surfacer system has created a solid foundation for future growth.”

Bluegrass Vascular’s Surfacer system is designed to reliably, efficiently, and repeatedly gain central venous access by inserting it through the right femoral vein and navigating it through the patient’s venous system with an exit point in the right internal jugular vein.

In February 2020, the company announced FDA de novo clearance for the Surfacer Inside-Out device. In September 2021, the company announced that the Centers for Medicare & Medicaid Services finalized a new Healthcare Common Procedure Coding System code and New Technology Ambulatory Payment Classification assignment for use of the Surfacer Inside-Out access catheter system procedure. It received European CE Mark approval in 2016.

The device is currently distributed in North America and Europe by Merit Medical, advised Bluegrass Vascular.

As noted in the company’s press release, Mr. Beney has more than 35 years of experience in senior sales leadership positions within the medical device industry as Vice President of Sales at Avenu Medical (acquired by Medtronic), Vice President of Focal Therapeutics (acquired by Hologic), Vice President of International Sales and Business Development at Cianna Medical (acquired by Merit Medical), Vice President of Sales and Marketing for Intact Medical Corporation (acquired by Medtronic), and National Sales Manager for the Breast Care division of Johnson & Johnson (formerly Biopsys Medical). In addition, Dan has also held executive management positions with Conceptus, Neurometrix, and Scimed Life Systems. He earned his Bachelor of Arts degree in Advertising from Michigan State University in East Lansing, Michigan.